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 The SADC Free Trade Area (FTA) was officially launched on 17 August 2008 at the SADC Summit of Heads of State and/or Government in Johannesburg, South Africa. I was contracted by the funding donor agency, the German Government, through GFA Consulting, to put together the communications campaign for the FTA launch. The campaign included conceptualization, design and production of the entire promotion, including logo, banners, flyers, brochures, posters and site masthead in the three official SADC languages for use in the 14 SADC Member States as well as the Summit. The campaign was executed over a period of 45 days, from the initial boardroom brainstorming sessions to final production and delivery of all the promotional material.
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SADC FTA Logo English, French and Portuguese versions. Color Theme - SADC Corporate Colors. |
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SADC FTA Flyer English, French and Portuguese versions. 396mm X 210mm, Double Fold, Full Color plus Machine Varnish, 175gsm. |
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SADC FTA Brochure English, French and Portuguese versions. A5, Full Color throughout, Outside Cover Gloss Laminate, 16 pages plus Cover, Text 135gsm, Cover 350gsm, Saddle Stitched. |
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SADC FTA Poster Design 1 and 2 English, French and Portuguese versions. A2, Full Color plus Machine Varnish, 200gsm. |
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| SADC FTA Site Masthead | ||||||||||||||||||
