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1017, Extension 2, African Mall
P.O. Box 201112, Gaborone, Botswana
Cell: (+267) 7131 4546
E-mail:
rama.arya@gmail.com
Place of Birth: Frankfurt/Main (Germany)
Nationality: Indian
Visa Status: Permanent Resident - Botswana
Work Experience
Name of Organization:
Southern African Development Community (SADC)/German Development
Cooperation
Address:
SADC Secretariat, SADC House, Private Bag 0095, Gaborone, Botswana
Designation:
SADC 2010
Communications Expert Consultant
Date of Appointment:
September 2009 – July 2010
Responsibilities:
Development and assistance with coordination of SADC 2010, an Investment Promotion
Programme aimed at promoting sustainable investment into infrastructure projects in
the SADC Region against the backdrop of the CAF Africa Cup of Nations and FIFA World
Cup being held in Angola and South Africa respectively.
Conceptualization, drafting and finalization of the SADC 2010
Investment Promotion Programme Strategy, Concept Note and Work Plan in consultation
with the SADC Secretariat. Establish linkages with internal and external stakeholders,
International Cooperating Partners, the media, and other strategic initiatives in
SADC Member States. Select appropriate communication tools for the dissemination of
information and messages. Coordinate and prepare a workshop for identification of
content, resource mobilization and establishment of institutional arrangements. Assist
with the production of a calendar of events which would work as the framework for all
promotional activities at which SADC 2010 would have a presence through the participation
of the relevant SADC officials.
Build capacity at the SADC Secretariat by assisting it in the overall coordination of
the activities of the SADC 2010 Work Plan as per the finalized Strategy. These include
advice on design, content and production of promotional materials (printed material, an
online media centre, and a film clip, amongst others) to ensure accuracy, consistency,
quality, relevance, timeliness and subsequent quality branding.
Provide guidance on joint activities with strategic stakeholders and SADC 2010 activities
and events to be held during the FIFA World Cup. Establish linkages with the regional
and international media, prepare media schedules and coordinate media related events
to ensure adequate media coverage is received by the SADC 2010 Programme. Ensure
transparency and ownership of all the various steps of the Programme.
Name of Organization:
Southern African Marketing Company (Pty) Ltd
Address:
P.O. Box 201112, Gaborone, Botswana
Designation:
Managing Director
Date of Appointment:
June 1994 – August 2008
Responsibilities:
Publication and communication projects coordinator, editor, feature writer, graphic
designer (print and web).
Southern
African Marketing Company (Pty) Ltd, founded in 1994 by myself, was a
publishing, editorial services and graphic design company specialising in
the promotion and marketing of Southern African governments through the
print and electronic media.
Through the company I
edited and published the annual Official SADC Trade, Industry and Investment Review,
the most comprehensive and respected guide to business in the SADC Region,
produced both in print and web format (www.sadcreview.com) from 1997 to 2008.
My portfolio also included branding and production of all promotional material
for the SADC Free Trade Area (FTA) launch; production of conference brochures and
promotional material for the Food and Agriculture Organization (FAO),
Conference for African Ministers of Industry (CAMI), and SADC Summits of
Heads of State/Government held in Botswana and South Africa; South
Africa’s First Anniversary Commemorative Brochure; SADC corporate
calendars; design of the official SADC flag; research and compiling of
editorial and photos for SADC's 25th Anniversary Major Achievements and
Challenges Book; SADC regional policy and strategy documents; and feature
articles on SADC for the media, amongst others.
The
Company’s head office was based in Gaborone, Botswana, with advertising
representatives in eight Southern African countries.
Name of Organization:
Lithographics Botswana (Pty) Ltd
Address:
P.O. Box 201112, Gaborone, Botswana
Designation:
Managing Director
Date of Appointment:
May 1993 – May 1994
Responsibilities:
Coordination of editorial, design and production of government publications,
and graphic design work (print). Clients serviced included: Botswana Exporters
Association, Botswana Railways, Southern African Transport and Communications
Commission, Botswana Ministry of Agriculture, Botswana Chamber of Commerce,
SPAR chain of supermarkets, Botswana Christian Council, BITEX, and SADC, amongst
others.
Name of Organization:
Tshipidi Promotions (Botswana) (Pty) Ltd
Address:
P.O. Box 20701, Gaborone, Botswana
Designation:
Administration Manager
Date of Appointment:
1
September 1992 – 30 May 1993
Responsibilities:
Handling the day to day running of the advertising agency.
Responsibilities ranged from making media placements and coordinating
production to bookkeeping and public relations with both clients and
suppliers.
Name of Organization:
Tshipidi Promotions (Botswana) (Pty) Ltd
Address:
P.O. Box 20701, Gaborone, Botswana
Designation:
Graphic Designer
Date of Appointment:
1
September 1990 – 30 August 1992
Responsibilities:
Working independently on advertising accounts without overhead
supervision. Responsibilities included conceptualizing, visual
presentations of layout, copy writing and illustrations to final artwork
for printing. Clients serviced included: Botswana Power Corporation,
Botswana Railways, Financial Services Company, First Lady’s Charity Trust
Fund, Kgotla Botswana (National Tourism Project), Martex Investments,
Motor Centre Botswana, and SADC, amongst others.
Name of Organization:
Self employed
Designation:
Greeting card designer
Date of Appointment:
May 1987 – May 1989
Responsibilities:
I
had my own range of designer cards in New Delhi, India. Responsibilities
included conceptualizing and designing greeting cards, writing paper and
notelets, executing their artwork, and supervising production, packing and
distribution to six major gift shops / bookshops in New Delhi, Bangalore
and Calcutta.
Name of Organization:
Lintas: India (A member of the SSC&B Lintas Worldwide Advertising Network)
Address:
Express Towers, Nariman Point, P.O. Box 758, Bombay 400021, India
Designation:
Freelance commercial artist
Date of Appointment:
1
August 1987 – May 1989
Responsibilities:
Responsible for designing and executing artworks and presentations for
various advertising media without overhead supervision.
Name of Organization:
Needlepointe Clothing Company
Address:
A/122, Gujranwala Town, New Delhi 110009, India
Designation:
Sample coordinator and design consultant
Date of Appointment:
10 April 1987 – 11 April 1989
Responsibilities:
Responsible for all sample designing and sample to product production.
Responsibilities included meeting foreign buyers, discussing fashion
trends and developing ideas for scarves to be exported to the United
Kingdom, Europe and USA/Canada based on market study.
Name of Organization:
May Fair Marketing
Address:
N-13, South Extension Part I, New Delhi 110049, India
Designation:
Marketing representative for promotions held at exhibitions
Date of Appointment:
28 March 1987 – 13 April 1987
Responsibilities:
Responsible for explaining and displaying uses and technology put into a
range of new products being introduced into the market for the first time
through exhibitions. I had to also achieve on the spot sales with
individuals and retailers. Our stall at the exhibition held at Hotel Meridien won the best sales award.
Educational Details
Masters
Degree in Public Relations (Graduated with Distinction)
Thesis in International Public Relations
Optional modules taken: Arabic, Public Affairs and Lobbying, Corporate
Communications
School of Media, Arts and Design,
University of Westminster, London, U.K.
2009
4-year
Bachelors
Degree in Applied Art (1st Division)
College of Art, University of Delhi, India
1989
General Certificate of Education – Advanced Level (2 Subjects)
London University and the Associated Examination Board (England)
1984
General Certificate of Education – Ordinary Level (8 Subjects)
London University and the Associated Examination Board (England)
1981 and 1983
Professional
Qualifications - Certifications
Diploma in Desk Top Publishing
Institute of Commercial Management (ICM), U.K.
2006
Diploma in Professional Journalism – I
Association of Business Managers and Administrators (ABMA), U.K.
2006
Advanced Certificate in PC Applications
NIIT, Gaborone, Botswana
2005
Diploma in Bookkeeping
Damelin Management School, Gaborone, Botswana
1992
Post Graduate Creative Attachment Programme in Art
Lintas: India limited (A member of the SSC&B - Lintas Worldwide
Advertising Network)
1987
Computer Skills
Office Software: Word, Excel, PowerPoint, Access
Graphics Software - Print and Web (Advanced Level Proficiency): PageMaker,
InDesign, CorelDraw, Photoshop,
FrontPage, Adobe Acrobat
Membership
Association of Business Managers and Administrators (ABMA), U.K.
Who’s Who of Professionals
Hobbies
Travel, hiking, art, history, culture, music, classics, reading, writing,
photography, and spending time with my family. My personal site is
www.rama-arya.com. |